From ₹50K/Month To A 6.6x ROAS Engine
Neelgagan had a strong offline presence but an online business stuck at ₹50,000–₹60,000 in monthly ad spend, averaging a 2.5x–3x ROAS, enough to survive, not enough to scale.
Started by optimizing Google Ads, then layered in Meta: Hero Audience identification, seasonal campaigns, creative testing, retargeting, and website conversion optimization. Budget scaled gradually from ₹50K to ₹1.2–1.3 lakhs, then to ₹2 lakhs+ per month, backed by performance data at every step.
No Ad History To 6.88x ROAS
Moooniverse, a startup unisex clothing brand, had no previous online advertising history at all: no pixel data, no audience learnings, nothing to optimize against.
A complete performance marketing strategy from scratch: Meta Ads, audience research, creative testing, retargeting, website optimization, and Hero Audience identification. Continuous, data-driven scaling took the account from cold start to a consistently profitable engine.
419 Qualified Leads Across Three Projects
Nexxus Homes needed a consistent pipeline of genuinely interested homebuyers and investors across three residential projects (Nexxus City, Saanwariya Heights, and Lakhdatar City), not just cheap form-fills.
Meta Lead Generation campaigns targeted at buyers interested in plots, 2 BHK floors, and villas, refined through strategic audience targeting, creative testing, and continuous optimization.
Scaling A 500-Year-Old Craft Online
Jeengar makes premium handcrafted leather goods rooted in Rajasthan's 500-year-old artisan heritage. The goal over a 3-month period was profitable online sales without losing that heritage positioning to generic performance-ad creative.
A full-funnel Meta Ads strategy (audience testing, creative optimization, and continuous campaign scaling) built to convert while staying true to the brand's craft story.
